Isn't GILT supposed to be an access thing? Like allowing people who can't normally afford tickets the chance to see theatre? If so, I can't imagine John Lewis/Waitrose customers are top of the poverty list!
I think it was originally an access thing aimed at people new to theatre but they seem to be dropping the "Get Into London Theatre" branding for this - last year and this year it's been "New Year Sale" with "Get into London theatre" used in the text further down the page.
Yea, I always considered it a New Year's Sale for the weak weeks in January/February when everyone's too broke for theatre after christmas and the bad winter weather keeps the tourists away. New York does something similar with the "Paint the Town Red" weeks.
GILT used to have terrific seats in its earlier years, I remember getting front rows in the stalls a few times, but last years I checked it would usually be back stalls or something similar, like they were only releasing certain blocks to the GILT sales.
Post by theatremonkey.com on Nov 21, 2018 10:33:22 GMT
GILTS was originally just a response to the slump after 9/11, when theatres were struggling. No "access" agenda, just a way to get into London Theatre. Kidsweek is more about access than GILTS, I'd say.
My local aquarium can't afford a shark, so they gave their cod some false teeth from "lost property."