It has been confirmed that a proposal to close the booth has been put forward by the Society of London Theatre – which operates it – blaming the closure of theatres and the likelihood of business being slow to return when they can reopen. It is also understood SOLT has indicated works to a substation under the booth are due to be carried out, which could take up to three years.
Getting theatres to a rate where a discount booth will be viable will take years.
Bollocks. With vaccine passports to get tourists in we'll have theatres full by the end of the year, most likely earlier.
While I agree that hopefully things will bounce back quickly I think the agency market will be tricky for a while longer. It seems that theatres want / need a bit more control to enable the social distancing and e-tickets etc...
I hope it does come back, I'm booked up for this year but I look forward to future trips where I have my evening sorted and can add something more random in the afternoon, and trust them much more than the other 'official' ticket booths.
I think if the attendance at beaches, theme parks, zoos and the like has taught me anything, it's that people are desperate to get back out doing stuff they like. I wonder if West End theatre, with the prohibitive expense and travel, will fare as just well?
Beaches, theme-parks and zoos are predominantly outdoor experiences, which are many times safer than an indoor environment. I'm also sceptical of a lot of the photos of 'packed' outdoor spaces as social and traditional media will always amplify the worst looking examples, generally taken with telephoto lenses to give a false impression of proximity.
There was always a certain charm passing by the booths, seeing what was on and for what discount. I've made a few spontaneous decisions there in the past.
I see apps like Todaytix being even bigger going forward, especially during the transition between distanced/non distanced performances where venues will be wanting to get as full houses as possible and potentially have many additional seats to push at the last minute. I imagine (and hope) there will be lots of last minute availability for shows until tourists really start to return much later in the year.
Still better value to get a day ticket direct from the theatre I'm sure the theatres wont offer day tickets online tho!
Surely day tickets would have to be online? No need to get a queue of people unnecessarily if they can do the same online. Maybe make it into a random allocation. You get a cheap day ticket but could be sat anywhere. That would be fair.