Disney/Aladdin/Cinema profitability - What is considered successful?

All films fall after opening week, its been a major hit and to claim otherwise is odd.

But is it?  Its budget is reported at 183 million which you then double to take into account marketing etc which takes it to 366 million budget.  It has taken 512 million worldwide so far but has been out for few weeks now so the majority that want to see it have seen it.

However it has already done better than Mary Poppins Returns and Dumbo and i think they are considered flops

So Aladdin a flop definitely not but also not a major hit.  

Agree with Betty - the old doubling the film budget for marketing and promo costs then taking that figure as the profit making figure has always been an accepted rule of thumb.

The film is clearly well into profit with further takings and on demand/physical sales still to come.

Like to see them try Fantasia!

One thing I’d point out is that admissions wise, the early part of the year had Black Panther which was a much bigger hit than Captain Marvel and also Peter Rabbit.

This discussion started in the Bernadette Peters thread, relating to her concert ticket sales (or lack thereof). 

Toy Story 4 has had a mildly ‘disappointing’ opening in the states - $118 million instead of the projected $140 million.

Is this a sign of sequel/remake fatigue?

I imagine the forth coming Lion King remake will be HUGE thou.....

Toy Story 4 budget is reported as $200 million so with the marketing that makes it in the range of $400 million. It’s made $238 million in first weekend worldwide. Generally if you’re gonna go see a film it’s in the 1st two weekends so doesn’t look as though being a mamouth hit.

This year we have had Mary Poppins (although I guess that came out last year), Dumbo, Godzilla, Men in Black 4, Shaft, XMen (63?) Dark Phoenix, Hellboy that have all under performed and if it weren’t for Avengers then the whole year would be underperforming. I can only guess it’s sequal/remake fatigue? Aladdin seems to be doing well though

Yeah, Brian May said recently that even thou BoHo has reached “billion dollars” at the box office he is yet to see a penny from I’m it!!! Utter ridiculousness!!

She's hideously wrong though - Aladdin has now taken over $800 million at the box office and is a palpable hit.

...and Toy Story 4 had the biggest ever opening weekend for an animated film at the UK box office and in several other territories, it'll make money - films like TS4 make their profit via merchandise sales. There is a new generation of kids who will be getting their own Buzz and Woody toys this year. 

That so many films are falling short of BO projections this year shows that its more the projection model that is flawed rather than the quality of the films.

Yes, I know about Ed Solomon - I saw that too. Hollywood accounting is notorious.  It's precisely why no lawyer worth their salt allows a client to pass up on up-front payments for net box office points - as Scott Derrickson says, you're better off asking for a ham sandwich, as at least you can be sure you'll get that. 

This is so well-known that anyone in the position that Queen/Brian May were - of actually being able to withhold music rights and basically stop the film being made - would be hilariously badly advised to agree to it not knowing what it meant. If they did then they must have anticipated or negotiated other ways the band would benefit financially  from merchandising and tie-ins - because I'm pretty damn sure they weren't in it for the Art. 

Given that Hollywood appears to have had a Queen-shaped blindspot about the band's enduring global popularity that the band themselves certainly do not suffer from - they know how well their stuff has sold globally over the years since the official sales certifications were published - I'd be very surprised if they didn't manage to get a very sweet deal on BO takings above what the studio thought it would make. 

Agree wholeheartedly with this. People dont appear to understand how the Hollywood business actually works.

Not entirely sure how I got your profile pic above! Magic of the movies!?