Two points: first, the run was shortened by one week on 19th July - if you read back the thread I mentioned that.
Second, "The Stage" counts off seats from live online seating plans showing availability. Producers are well aware of this, and may well manage how those plans look, shall we say...
I never look back TM, only forward!!
I knew you'd know, but if you know, then surely The Stage also knows it's being manipulated, shall we say? Good figures are also being reported for Lady Day, but presumably only because the top half of the theatre is closed for many performances.
Interested in theatres as much as theatre, and business as much as show!